journal # 18

The advertisment I found for this journal is for Tampax Pearl tampons. The ad has a background of a tennis court with a crownd and a net. There is a tennis player in white and a woman in green holding a red box that says, "Mother Nature's monthly gift." The text above mother nature and the tennis player, Serena Williams says, "Mother Nature has met her match." This ad is very effective because the text really delivers the point, If you use this tampon you will feel like you are not on your period. The colors are also very important. Serena is wearing white which says she isn't afraid to leak, Mother Nature is wearing green like nature, and the box is red representing the period. The ad also had a play on an a cultural saying of a monthly gift. The ad is very effective.